- Worked directly with Accenture (Mexico) Fractalia (Spain) and Certalogik / 4Datalink (Argentina) to enable them to position their services in Mexico Key Achievements - Personally responsible for re-establishing the business relationship between the company and the largest telecom company in Mexico - Supported the President of the company in identifying strategic decision makers in target markets, sectors and niches - Strengthened sales development activities through the provision of feedback and executive endorsement - Proactively obtained customer and prospect feedback, reported on performance and provided coaching to team members accordingly Responsibilities - Recruited in an outsourcing capacity tasked specifically with improving and building strong working relationships within the telecom and government industries in Mexico - Worked in close conjunction with international consultants during presentations to potential local clients to improve channels of communication
- Fully accountable for the planning, organization and management of highly successful campaigns to promote Mexico as a tourism destination to target markets in New York, Massachusetts and Philadelphia
- Organized fundraising events in New York, Germany and Spain to support Mexican artists with promoting their work in New York as well as coordinating all official events during a visit by the President of Mexico - Consistently met demanding fundraising objectives by ensuring that events were well organized and effectively promoted - Managed relationships with staff and event organizers and dealt with all matters of protocol
Key Achievements - Expanded Viewmonitor with the start-up of Viewmonitor Interactive in New York offering interactive brand experiences for AAA consumers - Drove the business forward to sales of US$2.1 million and currently preparing the company for acquisition by a larger interactive or media firm Responsibilities - Opened a new business in New York with the primary focus on promoting tourism destinations in an innovative and exciting way - Designed the entire concept for the company including the offer, sales kit, logo, web page and products - Managed the recruitment and selection of the management team and also hired legal and CPA outsourcing services - Fully accountable for the management of the business from a commercial perspective including all legal, administrative and fiscal responsibilities - Coordinated the activities of a team of subcontractors responsible for managing technology installations for clients
Key Achievements - Established the company in 2000 with just 2 staff members and $5k capital and subsequently expanded the business to 70 staff with annual turnover in excess of $1.2 million - Formulated and executed innovative business plans and strategies, and identified new sales perspectives, to facilitate profitable business growth - Developed sustainable, long-term relationships with clients and other business partners including suppliers, subcontractors, JV partners and technology providers - Successfully drove prospects from the initial identification of new customers and markets and proposal preparation right through to contract award Responsibilities - Solely responsible for the formulation and execution of the commercial strategy for the business which specializes in providing auditing tools and services for tracking outdoor and cinema advertising campaigns in New York, Mexico, Brazil, Argentina and Spain - Identified and maximized new business opportunities in competitive, international markets and led customer and market definition - Collaborated with the R&D function to establish requirements for new product development activities - Established and managed an extensive contacts network with current and prospective customers and other business partners at the highest level - Played a key role in the development of the marketing strategy and oversaw its delivery by proposal teams and client account managers - Managed the business from a commercial and operational perspective and ensured that the company's brand impact, experience and promise were effectively promoted across the business
Certified
Certified
Concentration: Tourism and Travel Services Marketing Operations
1 yr in Business Administration (B.B.A.)
Concentration: Business Administration and Management, General
Fundraising, Traveling, Innovation, Art, Tourism, Marketing, Learning
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